There’s a large team of us out for a walk together.
We need to get from one side of the street to the other.

How might we mitigate the involved risks?

— Use a crosswalk if there’s one nearby.
— Nominate a director/leader to give ‘wait’ and ‘walk’ orders.
— Traffic Checking System: Look left, then right, then left again.
— Don’t dilly dally while crossing: maintain a reasonable pace
— Stick with the group, and follow the rules

That looks like a solid list… if traffic injury was what we were trying to avoid.

None of that protects us from getting struck by lightning or swept up by a tornado, though.


A narrowly focused Risk-Aversion-Plan is just asking to be blindsided by a rare, devastating crisis.

Everyone knows to look both ways before crossing the street, but looking up? Checking for storm clouds before venturing out?
That takes a little extra effort, and a little effort is what separates them from us.
What usually hurts us the most are the things we didn’t see coming, but we’re going to see those things coming, think critically, and act accordingly.

Look early.
Look all around.

COVID-19 has a lot of people worried about their future. A healthy concern is ok, so long as it drives some positive action. Just remember, while everyone’s looking left and right, the ones that are truly going to come out of this crisis on top are the folks that thinking deeper about every angle and every possibility. Where there’s a will, there’s a way. Let’s figure this thing out.

I have re-written this section countless times. This is the crisis of our generation, defining one's self in an 'about me' box knowing that 95% of our peers will log that as 'who we are' without ever speaking to us, because reading the long-version is just too cumbersome for our over-crowded, busy lives. // In short: I'm a polymath with a hyperactive mind, curious about and fascinated by the complexities of, basically, everything. I'm firmly committed to living a life of "areté"—omnipresent excellence, and my mottos are 'making the best of this life' (Mt. Botl), and "Do it now or forever wish you had". // I had a 'famed' basketball stint (captaining the 2014 Mercer team that upset Duke in NCAA Tourney + winning a Nat'l Title as a coach). I quit the sports industry all-together, cold turkey, soon after. I had an existential crisis with 'glory' and 'meaning' and other challenging thoughts revolving around how many hours (90+/week) I was spending trying to 'win games'. // Since 2017, I've been in pursuit of several entrepreneurial ideas and am educating myself on a few new areas of focus. The following is a condensed list of the countless curiosities and industries that I've explored, worked in, or studied the last 3 years (of which I will need to choose 1-3 of to focus on sooner than later). Writing, Podcasting, Teaching—Adjunct College Professor, Public Speaking + Workshops, Building & Construction, Sustainable Real Estate Development—Industrial + Urban Repurposing in particular, Negotiation, Marketing—Branding/design/communications, Woodwork, Gardening, Permaculture-based farming and homesteading, Psychology, Industrial Engineering—Process Improvement + UX consulting, Project Management, Renewable Energy, & Executive Coaching for (select) clients focusing on leadership, personal brand + career development, health habits, productivity, networking, and communication skills. Yes, all of it, and since I sleep minimally, and my mind races like an ostrich all day and night, I know a fair bit about each of those topics. I have an obsession with learning. I'm always looking to connect and have conversations with folks, so, hit me up. I hope my work brings you joy, value, a challenge, or a ripe perspective. Much love, Jakob

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